Benchmark’s capabilities on display

The design of the unit features a back panel with an illuminated Samsung logo header, a shelf with interactive buttons for product demonstration and a base plinth housing the demo engine. The project provided Benchmark with the opportunity to showcase their full spectrum of in-house capabilities; a single display that combines a wide range of production materials and processes, including metalwork, acrylic and joinery.

From design concept and engineering through to prototyping and full production, the project took less than six weeks to complete and is being rolled out nationwide across 254 stores for retail giant Dixons Carphone.